Marketing Trends for 2024
Marketing   

Marketing Trends for 2024

As we approach the end of the first quarter of 2024, it is essential that professionals are aware of the marketing trends that will be emerging in the coming months.

This article explores some of the most promising trends in marketing in 2024.

White Hat SEO: The key strategies
Marketing   

White Hat SEO: The key strategies

White Hat SEO refers to optimization methods that are considered “honest” and comply with search engine guidelines. Its main objective is to deliver quality online content to the public.

Although the results take longer to appear, because SEO is something that is worked on over time and always needs improvement, they are more relevant to your business.

Discover the White Hat strategies that can help your SEO.

Google offers free tools that increase sales
Marketing   

Google offers free tools that increase sales

Nowadays, it becomes difficult to increase a company’s visibility and engagement online, without having to spend money.

What is the solution?

Google provides powerful, free and indispensable tools for any business, such as Google Business Profile, formerly Google My Business, and Google Shopping. Two tools that we will explore in this article.